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our approach to creating value
Responding to the WBCSD, NDP, DPFA

THE GLOBAL PERSPECTIVE		World Business Council on Sustainable Development Vision 2050

WBCSD vision 2050	Context and commitments
People's values People living well, and within the limits of the planet	Understanding and encouraging change through cooperation, so that sustainable living becomes mainstream Promoting healthy people, healthy societies, healthy business
Human development Basic needs of all are met	Building trust, entrepreneurialism, inclusiveness Business reaches out, trading and training Delivering the infrastructure for human development
Economy True value, true cost, true profit	Redefining progress: true value must drive inclusive markets. Financing based on long-term value Accounting for the real world Driving inclusive markets through true value Accelerating innovation through efficiencies
Agriculture Enough food, water and biofuels through a new Green Revolution	Cultivating knowledge-intensive agriculture Research delivers progress in food and biofuel Promoting growth in global trade, crop yield and carbon management
Energy and power Secure and sufficient supply of low-carbon energy	Greenhouse gas emissions peak and decline Promote demand side efficiency Contribute to 2050 goal of 50% reduction in global CO2 emissions on 2005 levels Reduced cost of renewables
Buildings Close to zero net energy buildings	Developing resource-efficient buildings: all new buildings to use zero net energy, and enforce strict energy efficiency regulations
Mobility Universal access to safe and low-impact mobility	Promoting integrated transport solutions and smarter mobility, to enable near universal access to reliable, low-impact mobility Developing alternative drivetrains and fuels
Materials Not a particle of waste	Improving the eco-efficiency of resources and materials Eliminating waste by closing the material loop and embracing life cycle thinking New business models for manufacturing, design and recycling
Forests Recovery and regeneration	Increasing forest protection and efficient production Ceasing deforestation Committing to carbon cuts and driving progress through carbon incentives